Ultra 1 treadmill selected as a Best Invention of 2025, Time Magazine
iFIT partnered with Native to reimagine what a treadmill can be – uniting high-performance engineering, immersive technology, and luxury design in one sophisticated machine.
The Ultra 1 was designed to solve a long-standing disconnect in home fitness: high-performance treadmills often prioritized engineering over aesthetics, while stylish options compromise on quality.
“I’m incredibly proud that TIME recognized iFIT for innovation,” said Kevin Duffy, CEO of iFIT, “Our team has been all-in on reimagining connected fitness — blending luxury design, smart technology, and immersive content to truly inspire people in their fitness journeys.”
Created to mark NordicTrack’s 50th anniversary, Ultra 1 features bespoke-inspired architecture with white oak or walnut and metal V-shaped uprights, making it as much a design statement as a fitness tool. Its advanced decoupled deck delivers a smooth, whisper-quiet run, while features like an eight-fan cooling system, surround sound, and intuitive controls, create a multisensory workout.