Why AI?

AI will not only reshape what we buy and how we work. It will rewrite the systems that shape our lives, our health, our finances, our education, our very sense of possibility.

The question isn’t whether AI will change the world, it’s how today’s businesses will stay relevant as it does.

But today most AI efforts are wasteful, ineffective, easily copied, and failing to drive growth. The dominant approach to AI is fragmented, tactical, inward-looking, and unimaginative, little more than automating and optimizing business as usual.

The results of this approach are underwhelming. Leaders aren’t seeing a link to revenue or lasting competitive advantage. It is failing to deliver on the huge commercial, societal, and human potential of AI.

At Native we don’t optimize your old business, we design your next one.

Native has helped create 500+ products, shaped 100+ brands, and driven tens of billions in client growth, not by waiting for the future, but by designing it.

Our award-winning AI work across healthcare, mobility, finance, and consumer technology delivers what most consultants can’t: tangible examples of AI driving growth, lasting differentiation, and success — new products, new services, new revenue streams. These solutions reimagine how people move, heal, invest, and connect.

At Native, intelligence comes from integration. Designers, strategists, social scientists, programmers, and engineers work side by side — a fusion of craft, computation, and commercial clarity.

That mix gives us a unique advantage: the ability to see where AI can create new growth trajectories for a company, then prototype, validate, and deliver at speed. We build fully working, low-risk, high-impact proofs of value that earn confidence fast. Our champions are commercial leaders, not just innovation teams.

From intelligent products, services, experiences, and tools to entirely new business models, we turn potential into progress.

Native AI — Design your business for the Age of Intelligence.

Recent awards for Native's AI work

We collect anonymous data from your visit to native.com to help improve our website.
For more information, please see our Privacy page.